Born in a small town in Massachusetts, educated at Tufts University. Captivated by the Japanese culture I moved to Japan in 1994 for a 2 year stint as a research scientist. “Kidnapped” by the then company and my now wife that 2 years turned into more than 25. After rising through the corporate ranks to director of research for a division of what became the largest chemical company in the world, I started my own business to be able to spend more time with my young family and persue my dreams. After a winding path my passion for creation led us to begin creating eyewear and furniture.
Masaya and Hiromi Tada
Masaya was an optician and an eyewear designer for a famous boutique/brand Kamuro, and Hiromi an artist and designer for the well known Boston Club. After a collision catalyzed by a fellow eyewear designer they decided to spend their life together and move from the hustle and bustle of Tokyo to the serene countryside of Sanjo to join E&E and follow their dreams of truly creating something beautiful.
MASAYA: I love being the painter that catalyzes the story that begins when a face meets the perfect pair of eyewear and strive to design comfortable eyewear that makes the user feel they have met themselves.
HIROMI: I find happiness in the cultivation of new ideas and in crafting and creating objects of beauty. I aim to design eyewear that gives the wearer the feeling of joy when they are looked at.